Mike's Corner - Mike Price President, MLBroadcast.Com: Zillow Turns Up The Buzz Meter

Mar 7, 2008

Zillow Turns Up The Buzz Meter

It's Zillowpalooza time again. Lots of Zillow mortgage news and the RE.net has been all over it, so much so it makes no sense for me to add yet another post to the mix so here's roundup of some of the best coverage.

Zillow Blog
Lenderama
Blown Mortgage
BloodHound Blog
BloodHound Blog
BloodHound Blog
BloodHound Blog
Agent Genius

I'm really impressed with the buzz marketing effort surrounding Zillow's new mortgage product. Nobody really knows yet exactly what the product looks like, however, Zillow is able to generate a new level of exposure each time they tease the market a bit more. By the time the time the full release takes place, every warm body involved with the lending process will have heard about it. Brilliant. Update: If you know of a good post, let me know so I can add it to the list.

Labels: mortgage, zillow

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About Me

Name: Michael Price

Location: Houston, Texas, United States

"Everybody is original, if he tells the truth" ~ Brenda Ueland. There will always exist speakers, authors and vendors (amongst others) with an agenda. They are quite satisfied to treat RE professionals as Kings and Queens to their faces and like mushrooms behind their backs. If that's what you're happy with you may want to go play a game of solitaire. This blog exists to bridge the gap between perception and reality as it applies to Real Estate 2.0.®* Its goals and focus are to irreverently explode myths and expose readers to new thinking. Since 1995 I've been working with the real estate industry to craft technology, marketing and business process solutions. Most recently I've been trying to help brokers and agents prepare for a future in which humility and grace take a front seat to charisma and charm. Where transparency and open collaboration replace smoke and mirrors. Where skilled business acumen is the responsibility of the agent or broker and the heavy lifting isn't passed off to someone else. So what is Real Estate 2.0? It's the windshield and unless you prepare for it, you may be the bug.