Below is a screen cap video that demonstrates the impact of video podcasting and web video on search engine optimization. Using a portion of the episode title for a recent client's listing in Richmond Virginia, we show how content that is distributed using video podcast feeds along with video submission sites results in 7 of the top 10 search results in Google linking directly to the listing. In upcoming demos we will examine the structure of a podcast feed, the difference between video blogging and video podcasting and much more. Stay tuned!
iPhone Users Click Here For VideoHere are a few other Google SEO examples. The link titles are the search terms used:
Portland Oregon Metro Area Real Estate #4,5 and 7.
Katy and West Houston Real Estate#5,6,7 &9.
Fairview Park South Australia#3 & 8.
El Lago Vista Magnolia Texas#1 & 2.
Townhouse Brunswick OH#1,3,4,7 & 10.
Labels: real estate video, seo, video podcasting, web video
2 Comments:
Hi Mike, what I hear you saying is that by correctly titling a broadcast, you can see 1st page results in the Search Engines, is that correct?
If you only concentrated on the title alone, it wouldn't be as likely. There are many more elements at play than just the title alone. There are a lot things in the podcast you do not see. A short description, broadcast keywords,episode keywords and more. I would never guarantee anyone a certain placement, however, if you chose the correct meta content, (embedded descriptions and keywords) along with the proper titling and words in the narration, your chances of improved organic results are much greater. The next episode will examine the anatomy of podcast and web video sites to break down all of the search engine friendly components. We give a lot of guidance to our clients in the best way to set up their broadcasts and the individual episodes within them.
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